Physician-Friendly Content: The Easiest Way to Start Doctor Relationships
Doctors Ignore Advisors. Physician-Friendly Content Gets Them to Lean In.
You don’t start relationships with doctors by pitching your process. You start by offering content written for doctors, by a doctor—content that engages before it ever sells.
THE CORE PROBLEM
Why Doctors Tune You Out—Even When They Need You
Doctors don’t ignore advisors because they don’t need financial help.
They ignore advisors because:
- They’re overwhelmed
- They’re skeptical
- They’re constantly pitched
- They’ve been burned before
- They don’t trust financial “marketing”
So when advisors lead with:
- “Can I get 20 minutes of your time?”
- “Let me show you our process…”
- “We specialize in working with doctors…”
Most physicians mentally opt out.
Not because they don’t need guidance—
but because the approach feels transactional instead of trustworthy.
THE SOLUTION: LEAD WITH CONTENT, NOT A PITCH
The Highest-Trust Way to Begin a Relationship With a Doctor
Instead of asking for time, you offer something of value:
A physician-authored book written specifically for doctors about money.
9 Money Mistakes Doctors Make—And How You, Doctor, Can Avoid Losing Literally Millions of Dollars was written by retired surgeon Dr. Vicki Rackner for one purpose:
To help physicians understand money—without feeling sold to.
When you lead with this content:
- You’re not pushing products
- You’re not “following up”
- You’re not asking for a meeting
You’re offering insight from someone doctors instinctively trust:
another physician.
That changes everything.
WHAT “PHYSICIAN-FRIENDLY CONTENT” REALLY MEANS
This is not generic financial marketing dressed up with medical references.
Physician-friendly content:
- Uses real physician language
- Understands clinical culture
- Respects doctors’ intelligence and time
- Addresses the emotional side of money
- Connects burnout, stress, and life decisions to financial patterns
- Avoids fear-based marketing
- Educates before it ever invites
Doctors don’t feel marketed to.
They feel understood.
And that’s what opens the door.
HOW ADVISORS USE PHYSICIAN-FRIENDLY CONTENT
Financial advisors license this content to:
- Start cold relationships without cold outreach
- Support residency and fellowship outreach
- Open conversations with skeptical physicians
- Re-engage dormant prospects
- Strengthen COI relationships
- Provide value long before presenting solutions
- Position themselves as educators, not salespeople
This content becomes the bridge between:
Doctor discomfort with finances
and
Doctor willingness to engage.
✅ 1. Generic Physician-Friendly Content (No Customization)
Best for advisors and organizations who want scale and simplicity.
You license the digital and audio versions of:
9 Money Mistakes Doctors Make
And use it as:
- A lead magnet
- An association giveaway
- A nurture campaign foundation
- A trusted educational asset
This allows you to engage physicians without putting your name on the cover.
✅ 2. Custom Physician-Friendly Content (Your Name + Your Story)
Best for advisors, agencies, and enterprises who want authority positioning.
Your custom version includes:
- Your name on the front cover
- Your bio and photo on the back
- Your signature story in the foreword
- A custom afterword with your call to action
This positions you not just as a resource—but as the trusted guide.
WHY THIS WORKS WITH DOCTORS (WHEN EVERYTHING ELSE FAILS)
Doctors will ignore:
- Ads
- Cold emails
- Sales calls
- Webinar invites
- Generic marketing
But they don’t ignore:
- Thoughtful physician-authored insight
- Stories from another doctor
- Education that helps them avoid mistakes
- Resources recommended by peers and associations
Physician-friendly content works because it:
- Reduces resistance
- Builds trust without pressure
- Creates emotional safety
- Earns—not demands—attention
It changes the relationship dynamic before the first conversation ever happens.
WHO THIS IS FOR
This is for you if:
- You want to work with more physicians
- You’re tired of being ignored
- You want a warm entry instead of a cold pitch
- You value education over persuasion
- You want to stand out in a crowded advisor market
- You want a repeatable, ethical way to engage doctors
This is especially powerful for:
- Disability insurance advisors
- Physician-focused RIAs
- Enterprise advisory firms
- Medical associations
- Residency and fellowship programs
THE BIG IDEA
You don’t earn the right to talk about money with doctors by asking.
You earn it by giving first.
Physician-friendly content is the giving.
The relationship is the result.
Stop Being Ignored. Start With What Doctors Actually Engage With.
If you’re ready to use physician-friendly content as your front door into the medical community, let’s talk.
Schedule a Licensing Conversation
View Licensing Tiers & Options
🚀 The Physician Digital Funnel Starter Kit
Your Fastest, Simplest Path to Attracting Doctor Clients—Ethically and at Scale
Investment: $5,000 (One-Time | Lifetime Rights)
If you’re a financial advisor who wants to work with physicians—but you’re tired of being ignored—this is your smartest starting point.
The Physician Digital Funnel Starter Kit gives you a fully licensed, physician-authored authority asset plus the funnel system to deploy it immediately.
This isn’t theory.
This is a ready-to-launch doctor client acquisition engine.👉 No cold pitching. No awkward outreach. Just instant credibility and value.
Why Doctors Don’t Respond to Most Financial Advisors
Doctors are overwhelmed.
They’re skeptical.
They’re busy.
And they instinctively tune out most financial marketing.But here’s the truth:
Doctors trust other doctors.
That’s why this system works.
You’re not leading with a sales pitch.
You’re leading with a book written by a physician about physicians and money.And that changes everything.
What’s Included in the Physician Digital Funnel Starter Kit
This is a complete, end-to-end funnel system, not just a book.
✅ 1. Lifetime Digital Distribution Rights to the Book (PDF)
You receive full, unrestricted lifetime rights to distribute the digital edition of:
9 Money Mistakes Doctors Make—And How You, Doctor, Can Avoid Losing Literally Millions of Dollars
You may use it as:
- A lead magnet
- A downloadable resource
- A webinar follow-up
- A referral gift
- An email opt-in
- A residency or fellowship resource
Once you license it, you never pay again.
✅ 2. Full Audiobook Distribution Rights
Doctors are busy. Many prefer to listen rather than read.
You receive lifetime rights to distribute the professionally produced audiobook, giving you:
- A second high-value format for your funnel
- A premium upgrade offer
- A powerful nurture tool for prospects
This dramatically increases engagement and completion rates.
✅ 3. High-Converting Physician Funnel Landing Page Template
You don’t have to guess what works.
You receive a plug-and-play landing page template specifically engineered for:
- Doctor psychology
- Compliance-friendly education marketing
- High-quality lead capture
Just customize the colors, add your logo, and connect your email system.
✅ 4. Full Access to the “Digital Sales Funnel in a Box” Course
This is where everything comes together.
Inside the course, I show you how to:
- Build your funnel step-by-step
- Connect the landing page, email automations, and asset delivery
- Create compliance-friendly nurture sequences
- Turn educational content into booked appointments
- Avoid the most common funnel mistakes advisors make
This removes the tech confusion and replaces it with a proven blueprint.
What This System Does for You
✅ Instantly elevates your credibility
✅ Positions you as an educator—not a salesperson
✅ Helps doctors self-select into working with you
✅ Builds trust before you ever have a conversation
✅ Creates a repeatable, scalable doctor-lead engineThis works while you sleep, while you’re on vacation, and while you’re meeting with existing clients.
Who This Is For
This package is ideal if you:
- Want to work with physicians
- Prefer warm inbound leads over cold outreach
- Want credibility without waiting years to build it
- Are serious about building a doctor niche
- Want a proven asset you can use for the rest of your career
Who This Is NOT For
This is not a fit if you:
- Are unwilling to follow a proven system
- Want “quick hacks” instead of real positioning
- Do not intend to work with physicians
- Are looking for bargain-priced marketing tools
Why the Investment Is $5,000
Because this is not just content.
It’s:
- A physician-authored authority platform
- A lifetime licensed intellectual property asset
- A complete doctor-focused funnel system
- A multi-format lead generator (PDF + Audio)
- A strategic foundation for your future $10K–$40K upgrades
One engaged physician relationship often repays this entire investment many times over.
Your Natural Next Step
Most advisors begin with this system.
Then, once they see results, they upgrade into:
- ✅ Custom Book Editions
- ✅ Interview + Audio Integration
- ✅ Territory Exclusivity
This starter kit gives you the proof of concept and traction for everything that follows.
✅ Call to Action Section
Ready to Launch Your First Physician Funnel?
The Physician Digital Funnel Starter Kit
Investment: $5,000 (Lifetime Rights)👉 Start Your Physician Funnel Today
