Articles to Pass Along to Physicians
As you reach out to physician prospects, think of your marketing materials as “bait” to hook their interest. Here are a few of my articles published in Physician’s Money Digest that may be of interest […] Read More
Leverage Medical Meetings
Would you like to get in front of physician prospects? Medical meetings offer an idea marketing opportunity. Here are 5 specific ways to leverage this opportunity. Read More
Thank you to Physician’s Money Digest
Today Physician’s Money Digest published my article about what physicians in their 50’s and 60’s worried about retirement should NOT do. Please feel welcome to share this with your physician prospects and clients. Read More
Thank you to Horsesmouth
Today Horsesmouth published my article with 10 ways to leverage the 2015 Physician Compensation Report. If you are not a member, I recommend signing up for a free trial. They have wonderful tools. Read More
Do Physicians Need Sales Skills?
As a business person, you know the importance of sales and marketing. Many physicians are burdened with the idea that selling is unprofessional. Click here to read my thoughts about the importance of sales skills […] Read More
Key Physician Opinion Leader Bashes IUL
One of the most influential voices for the physician financial do-it-yourselfers is James Dahle, MD. You may know him as the White Coat Investor. This week he published an article in Physician’s Money Digest with 5 Reasons […] Read More
High Performance lessons from the blueberry farm
My son and I pick blueberries each summer. Sounds like a nice relaxing family activity, right? It was in years past. Now, however, my son is a highly competitive adolescent who wants to win. Even […] Read More
Celebrate the American Dream
Photo by Jal Schrof at PBase.com It was a Fourth of July celebration I will never forget.I was honored to be invited to a friend’s naturalization ceremony. He came to the US as an adult […] Read More
Avoid language that offends
by Vicki Rackner, MD When you speak with physicians, what words do you use to describe the most sweeping health care reform in 50 year? The Affordable Care Act? Obamacare? For years I used […] Read More