Guard Against Scarcity Scares
I’m embarrassed to report that I had an emotional meltdown a few days ago. I was working on an article about how to remain calm when a computer gremlin visited. Suddenly my email would not […] Read More
The COVID-19 Update 3/29/20
In this video, Dr. Vicki Rackner offers the trends we’re seeing this week, recommendations for what to do and ideas about how to reach out to prospects and clients. Click here to download the PDF of […] Read More
Meet the Money COmmittee
I once operated on a patient who carried the diagnosis of what was then called Multiple Personality Disorder. I met several of the “alters” who inhabited her body, including a 6-year-old child. I asked her, “What’s this […] Read More
Tw0 Kinds of Doctors and Two Kinds of Help
Happy Monday! I hope that you were able to do some recharging over this week end! As you think about your doctor clients, know that they divide themselves into to two groups:1. Doctors in the […] Read More
Social Distance MARKETING: WHAT TO DO THE WEEK OF 3/22/20
What a week this has been! We have new words in our working vocabulary. Social distancing. Flattening the curve. PPE’s. In this week’s update, I address 1. What you need to know about COVID-19 TODAY. […] Read More
Why Kindness COunts
Ramon the 4th and Ramon the 5th Today, more than ever, kindness counts. I’m working on overdrive developing resources to help you be successful in these challenging times. (Expect the big reveal soon!) I just […] Read More
Action Step for TODAY
I trust that you are reaching out to your physician clients and offering financial leadership. You might find that doctors are much more concerned about their immediate priority: waging war on disease. They might be putting […] Read More
WOW, This Advisor is AMAZING!
Like you, I have been reaching out individually to my clients with important questions: How are you doing? Where does it hurt? How can I help? I got this email today from a […] Read More
Are Your DOctor CLients Properly Insured?
A friend from medical school asked if she could use me as a reference. She’s trained as an ER doctor, and she was thinking about coming out of retirement to meet the hospital anticipated ER […] Read More
The COVID-19 Update 3/14/20
What do you need to know about COVID-19? Here are my thoughts. Read More